Set & Exhibition Design

Smoothix: shake your hunger away

Set & Exhibition Design

Smoothix: shake your hunger away

client
Soulfull/Smoothix
Services Involved
Art Direction / Production Design / Installation
the job in a nutshell
To design a cross section of aeroplane.
Our production involved designing not just the AEROPLANE itself, but SETS FOR six other films.
We used the colour palette from the soulfull brand guildlines to make all the films uniform.
the script and story board became our project brief informing our design process.
the props sourced by us ranged from almonds to cutlery to an entire living room set up including a couch and TV.
our preperations began two days in advance making sure the lighting and paint shades worked in harmony.
          
Credits
Agency: Mad About Digital
DOP: Alok Utsav
Art Direction: Kamini Rao
Production Design: Studio Slip

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